For immediate release: Newest Norwalk Central Sponsor Announced: Fareway Stores, Inc.
Newest Norwalk Central Sponsor Announced: Fareway Stores, Inc.
The City of Norwalk and Fareway Stores, Inc. have announced a partnership to name an indoor multi-sports court at the soon-to-be-built City State Bank Norwalk Fieldhouse (the City’s public recreation facility). As part of the agreement, Fareway will receive branding at the center court and near the free throw lines. The sponsorship for the ‘Fareway Court’, is a multi-year, exclusive naming rights opportunity.
“Fareway is proud to partner with the City of Norwalk on this state-of-the-art facility and the surrounding project,” said Norwalk Fareway Grocery Manager Craig Choate.
“Fareway’s commitment to the growing community of Norwalk started in 2007,” said Norwalk Fareway Market Manager Todd Hanson. “I’m proud to share that we’re continuing to invest and give back to the local community we serve.”
“The City of Norwalk has enjoyed a strong and healthy relationship with Fareway Stores and we’re grateful for their long-term commitment to this community. Not only are they building a brand new store at the entrance of Norwalk Central, but they’re also supporting the project and the community by sponsoring some of the internal components. We’re excited to see the area continue to develop and provide residents and visitors with exciting new opportunities and amenities.” Hollie Zajicek, Economic Development Director- City of Norwalk
Upon construction completion, the city building will have four full-size basketball courts, eight volleyball courts, a player’s lounge, a courtyard area, and concessions. The Norwalk Parks and Recreation Department will relocate services to the new office space inside the Fieldhouse.
“The Fareway Court will further complement Fareway Fields (Outdoor Turf Complex),” says Jake Shandri, Partner of Sportsman Solutions. “Fareway is a big part of this campus and we are fortunate to be able to showcase their brand to our audience. In addition, Fareway’s new grocery store location in Norwalk will be located at the corner of HWY 28/Sunset Dr. and the new Chatham Ave. east extension which will be the main street into the Norwalk Central development including the Gregg Young Auto Sports Campus area.”
Fareway Stores, Inc. is a growing Midwest grocery company currently operating 134 stores in a seven-state region. Fareway’s mission is to provide the highest quality products while treating customers like family, and valuing dedicated employees. Its stores are known for their unmatched, full-service meat departments, farm-fresh produce, and exceptional to-your-car customer service. Fareway is a family-owned business, recognized as a top 10 employer in Iowa, and has more than 12,000 total employees. Visit Fareway.com for more information or shop online by visiting Shop.Fareway.com.
City of Norwalk Economic Development
The City of Norwalk established the Economic Development Department in 2017 which is made up of three full-time staff members. The Department is responsible for bringing new businesses, commercial and industrial development projects to the City in order to create new revenues, goods and services, and high-quality jobs to the community. The Department also manages business expansion projects, foreign relations programs, and City-wide communications, public affairs, and marketing efforts. Since the Department was established in 2017, the City’s commercial and industrial tax base has increased by 121%, adding an extra $54,000,000 in taxable value. In this same timeframe, more than 50 new businesses have opened resulting in more than 1,000 new full-time jobs in the community.
Sportsman Solutions provides turn-key sports solutions for athletic facilities, leagues, and organizations in various sports. A vision of creating innovative solutions for sports facility owners and operators by working with complementary entities to create a positive working business model.